Wise Guy Network
Wise Guy is a streaming service dedicated to highlighting independent creators and teaching people cool things. As the leaders in independent education, we strive to create a culture where we lift small creators and learn for the love of it.
Objective
To brand a streaming service that is dedicated to teaching people cool things.
Contributions
Brand Strategy
Brand Identity
Print Design
Web Design
Animation
The logo for Wise Guy Network shows the average male head like a light bulb with a rainbow gradient. The rainbow color represents that the network covers all aspects of items.
Stationery
The business cards for the Wise Guy Network are designed as a retro TV with the well-know static you would see on those TVs back in the 90s. The reasoning for this design was to represent the 90s television and how TV back then was much better.
Design Guide Book
Wise Guy Design Guide includes typefaces, logo design, color ways, merchandise and other necessary materials.
